I asked myself this question after spending 60 hours building a funnel from the ground up — and still struggling to get traffic and conversions.
Then, I ran a new experiment:
What if I used only PLR (Private Label Rights) content and focused entirely on branding and positioning?
The results?
- A complete, high-converting funnel
- Leads within 24 hours
- Sales within 48
- And yes — a model that’s now on pace for a 6-figure year
Why I Was Skeptical at First
Let’s be real…
Most marketers are taught that “original content” is the gold standard. I used to believe that too.
But creating:
- Courses
- Scripts
- Slide decks
- Lead magnets
- Upsells
…every single time is exhausting.
Then I found the Video Courses Collection — 700+ done-for-you video courses with full rebrand rights.
Suddenly, the idea of launching a funnel in under a week felt possible.
How I Built My Funnel Without Starting from Scratch
Here’s the exact process:
Step 1: Picked a High-Converting Topic
I chose a course on email list building from the Video Courses Collection — a proven demand niche.
Step 2: Branded Everything
- Updated slide deck in Canva
- Customized the cover image
- Rewrote the course intro and outro
- Created a new title and bonus checklist
Step 3: Built the Funnel Stack
- Opt-in → Free Checklist
- Tripwire → $17 course
- Upsell → Tube Mastery & Monetization 3.0 at $47
- Delivery via GetResponse
Step 4: Launched in 72 Hours
- Email blast
- Facebook post
- Affiliate group teaser
And just like that — it was live.
What Happened Next (That I Didn’t Expect)
The results came in faster than usual.
And it wasn’t just about money. It was about momentum.
- 48 opt-ins
- 10 tripwire sales
- 2 upsells
- Total revenue: $267 in 3 days
But more importantly, I had a funnel that could scale.
I could now:
- Send Facebook ads
- Promote on YouTube
- Test new hooks and angles
- Run paid promotions
- Partner with affiliates
All because I wasn’t stuck creating content.
The Real Reason It Worked
Three things:
- The Content Was Already Proven
These weren’t thrown-together PDFs. The courses in the Video Courses Collection are structured, professional, and valuable. - The Rebrand Made It Feel Custom
I added a welcome video, used my colors, and added one personal story in the email sequence. - The System Was Already Working
Instead of testing from scratch, I just plugged into a system that’s already been sold by thousands.
Let’s Talk About Tube Mastery
The best complement to a funnel like this is promoting a recurring product with real leverage — and Tube Mastery & Monetization 3.0 delivers.
✅ Learn how to grow a YouTube channel
✅ Build automated traffic to your funnel
✅ Convert video viewers into buyers
I added it as my upsell, and it converted from Day 1.
Final Thoughts
If you’re still starting from zero every time, you’re falling behind.
Use rebrandable content. Launch faster. Test smarter. Scale quicker.
The funnel I created with PLR didn’t just make sales. It gave me freedom.
📌 Explore More Posts Across My Blog Network:
MarketingWithMichaelELee.com – How I Launched a High-Converting Funnel in 72 Hours Without Creating a Thing
LeeOneMedia.com – The Funnel Shortcut Challenge: 3 Days vs 3 Weeks
MichaeleLeeReviews.com – Can You Launch a 6-Figure Funnel Without Creating Anything From Scratch?
MichaalLeesReviews.com – Would You Take the Shortcut If It Worked Better?
🔗 Want to see how easy it is to launch without building from scratch?
👉 Grab the Video Courses Collection now and shortcut your way to sales.